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Company Description:
- Small startup company selling scented anti-bacterial soap that does not require water or a towel.
Challenge:
- Explaining the idea of the product and making the most use of customer testimonials.
- Online sales of a variety of sizes and fragrances and offering a variety of discounts based on order volume which necessitated call backs to customers to confirm pricing.
Solution:
- Use an existing infomercial video, digitized and delivered with real-time streaming.
- Custom written shopping cart application that calculates discounts automatically.
Link:
http://www.sanitear.com
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